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Politically correct crowd FURIOUS at this restaurant’s clever marketing

August 16, 2016 By: Stephen Dietrich

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An Italian restaurant in New Mexico is drawing criticism on social media for making merchandise with a slogan mimicking the Black Lives Matter movement.

News station KOAT-TV in Albuquerque reports that Paisano’s in Albuquerque is selling “black olives matter” shirts and hats after making national headlines for putting the phrase on a sign outside the restaurant.

Owner Rick Camuglia says he emblazoned the phrase on the restaurant’s main sign to sell a new recipe: a tuna dish with black olive tapenade.

Camuglia posted pictures of the dish and the sign on Facebook, drawing complaints he was being insensitive and trivializing a movement aimed at trying to stop police shootings of black residents.

Camuglia says he’s not trying to stir racial tensions and was only trying to sell food.

The Associated Press contributed to this article. 

About the Author

Stephen Dietrich

Stephen is a U.S. Army veteran with over a decade of combined experience in political commentary, economics, and news.

Comments

  1. Born in South and proud of it says

    August 16, 2016 at 10:54 am

    Way to go Rick, let the pc asses stuff their head in the sand

    • Sam says

      August 16, 2016 at 11:24 am

      Love it. True American, not afraid of exercising his First Amendment Right.If I visit New Mexico, I surely will eat in this Restaurant.

    • Jim Haskin says

      August 16, 2016 at 5:25 pm

      Don’t write “pc”. Spell the dirty words right out: ” POLITICALLY CORRECT”. I bet Paloci came up with this crapp

    • Jo says

      August 17, 2016 at 5:14 pm

      Why do some fools complain about everything? With all the chaos, and trouble around the world, pick at stuff like this. GET a LIFE. GROW UP. LIVE AND LET LIVE. Do something good and helpful. Might even enjoy it, instead of griping about everything.

  2. Old1 says

    August 16, 2016 at 10:56 am

    Good for him. Not all people are afraid to say what’s on their mind be it right or wrong.

    • Patti says

      August 16, 2016 at 11:05 am

      Good going Rick. I wish more people were brave enough to do the same.

    • Lilly Putney says

      August 16, 2016 at 11:45 am

      I love this PC crap. I am just waiting for more of the people to get smart and tell the political bunch to go pound rock salt.

      • Jo says

        August 17, 2016 at 5:20 pm

        Think Donald is the only one calling it what it is. CRAP! And will do what ever he can to stop it. And hey you young people, nothing is free in this world, pay now or pay later. When old folks and worker bees are gone, then what? Government slaves, you have no money and government will take care of you at what cost??????

  3. What a Joke says

    August 16, 2016 at 11:10 am

    First off blm is a complete and utter joke!!! it is not about poor little black people getting killed innocently by police it is a movement to cause harm, destruction, and violence let a lone a free reign to loot, steal and destroy. If blm actually gave a dam about real black lives they would be in Chicago or LA or Detroit or any other inner city neighborhood cleaning it up. Eight dead blacks in Chicago over the weekend and where are they??? Rampaging around Milwaukee because some hood got into a scuffle with a cop and was shot. Yet week after week INNOCENT blacks are murdered at an alarming rate and they do absolutely nothing!!!!!!!!!!!!!!!!! Bottom line is ALL LIVES MATTER!!!! Good for this restaurant. Keep it up, someone should get some good use out of the slogan.

    • Lilly Putney says

      August 16, 2016 at 11:49 am

      Maybe when some of them really need the cops like the Black Panther leader in Florida did the will come away with a different outlook just like he did. He is now trying to do things in the black neighborhoods to teach young black what is right and wrong. Real wake up call for him. Hope he does well in is new indevor.

    • Mike says

      August 16, 2016 at 1:04 pm

      BLM is a terrorist organization with a goal of destruction. It should be officially labeled as such and stopped.

      Even Eric Holder, Al Sharpton, et al are contributors to the BLM violence message.

    • Nicki says

      August 16, 2016 at 11:24 pm

      Excellent comment !!

  4. Ronald Sarson says

    August 16, 2016 at 11:19 am

    Funny! Good marketing. Anybody who doesn’t like it has no sense of humor.

  5. Referee says

    August 16, 2016 at 11:21 am

    ” trivializing a movement aimed at trying to stop police shootings of black residents.”

    How exactly does burning down entire neighborhoods, looting businesses, throwing bricks at Police Officers, attacking any white person who has the misfortune of being too close to the lunatics help to stop shootings of black residents?

    By the way, so far the black “residents” have all been repeat offenders engaged in violent refusal to comply with lawful orders.

    If you are stupid enough to aim a gun at a Law Enforcement Officer or throw a brick at a Law Enforcement Officer, you need to be removed from the gene pool.

    • PattieA says

      August 16, 2016 at 11:28 am

      I fully agreed.

    • Lilly Putney says

      August 16, 2016 at 11:52 am

      With me I am not in law enforcement but they would not want to aim a gun at me either and I am not alone. I know of thousands of gun owners who will stand and protect their family’s. Bet there is a few of you right here on this site. If so say amen.

    • deb says

      August 16, 2016 at 7:04 pm

      lol, boy are you correct!

  6. Donald Pratt says

    August 16, 2016 at 11:53 am

    Of course it’s a political statement…..and i love it! A+ for creativity.

  7. Freedom says

    August 16, 2016 at 12:03 pm

    What BLM really stands for is “Black LOSERS Matter”…..These are not human beings…They are LOW LIFE SCUMBAGS….Who do not have a Functioning Brain Cell in their heads…They have been Programmed by the Marxist Communist Liberal D****RATS to RIOT…LOOT…BURN & DESTROY their own Neighborhoods….Which is what these LOSERS are now doing in Milwaukee….

  8. Clare says

    August 16, 2016 at 12:29 pm

    Re …What a Joke ..
    Well said …. can someone from the BLM movement address the fact that many more blacks are killed by other blacks (i.e. the eight blacks killed in Chicago on the weekend for example, many among hundreds of examples I am sure…) … really , actually come out and make a statement explaining their views on that ….. it is just too easy to blame a white person, especially a white policeman. And do not try to tell anyone that the subtle encouragement for the murder of the Dallas policeman was not there!
    Now, no one has any respect for Bill Cosby any more of course, but many years ago, when he was still respected, he made a statement, a heartfelt plea to other blacks to step up and help their own cause. It was basically about black men taking responsibility for the children that they have sired … stay around and help to raise them and provide a solid father figure. (Though of course, if you are a thug yourself … not much of an example!) The number of poor single mothers raising children no doubt is the cause of the crime and incarceration rate of young black males. Yes, the rate is very high, proportionately so, but one must assume that these people have committed a crime or they would not be in jail. The racial mess in the states does seem to be getting worse!

    • aw says

      August 16, 2016 at 1:41 pm

      DEAR CLARE, Read your comments with interest, as you are the only person I’ve found who also read what Bill Cosby had to say about his own kind some years ago. While everyone has decided his guilt, I find it odd that some 60 or so women come forward with accusations after decades. Funny how nothing has stuck as of yet. Just maybe, a set-up for opening his mouth about black people?????

      • Jo says

        August 17, 2016 at 5:33 pm

        Yes, I remember his statement of years ago. Never thought about people wanting to hurt him. What do they it Uncle Tom? Funny not, Cosby is being called out and billyboy is walking around free! Oh, remember he and the evil one ruined a few lives about his sexcapdes. Guess its cuz Clintons have more money and shady people behind them. Still love you Bill, you brought a lot of laughs to my family. Even have has some old prints from your funniest shows.

  9. Clare says

    August 16, 2016 at 12:37 pm

    To ….Freedom

    Comments like yours are most unfortunate! It makes things so much worse … only inflaming other ignorant racists like yourself! As to the original story… I can see why some people would be offended, of course, but it really is very creative!

    • Mike says

      August 16, 2016 at 1:07 pm

      People choose to be offended. No one can force an individual to think in a certain manner.
      It is simple to choose to not be offended by a creative marketing campaign. Especially when the BLM movement is violent, destructive and creates more problems than it solves.

  10. AW says

    August 16, 2016 at 1:01 pm

    As an Italian, I strongly agree that BLACK “OLIVES” MATTER. What is the problem?????? Do ethnic groups hold a patent for the color black……….TAKE THIS SICK POLITICAL CORRECTNESS & SHOVE IT! Way to go for BLACK “OLIVES”!

  11. Constitutionalist says

    August 16, 2016 at 3:05 pm

    What irritated me a freckle about The Horn article is that it contained NO LINKS for where one might go to obtain a “Black Olives Matter” T-shirt or hat.

    https://www.google.com/search?q=black+olives+matter+t+shirt&sa=X&ved=0ahUKEwj016PpzMbOAhXB7yYKHQAgAasQ1QIIRigA

    Voila!

    My sincere hope is that this advertising campaign DOES make a laughing-stock of these poor, manipulated fools, and they abandon “the movement” in droves. Guess who funds it? Guess who pays these people to show up at – say – Trump rallies to make trouble? Ultimately, Soros. A rich white guy is doing D’OweBama’s bidding by fomenting and encouraging and inciting racial violence against whites.

    They’re pawns. If/when there’s a blowback, D’OweBama will rejoice and use the excuse to claim “national emergency” and claim all sorts of Unconstitutional powers he’s ordered up for himself – e.g. a license for agents of the USG to steal anything and everything you have, imprison you without access to attorneys or friends, never hold a trial, keep you as long as he wants, and etc. THAT’S HIS GOAL, PEOPLE!

    My sincere hope is that when D’OweBama says “i declare Martial Law to exist in” (then names particular places or the entire country, whatever) that those who take their Oaths of Office SERIOUSLY laugh their asses off and refuse to implement ANY of his directives, but instead slap the bracelets on him and frog-march him to the nearest paddywagon, for Felony Perjury, lying under his Oath of Office. The word “martial” DOES NOT APPEAR in the Constitution, so any such declaration as “martial law” ANYWHERE would be CONVICTABLE EVIDENCE of Perjury, a CLEAR and UNMISTAKABLE instance of taking powers the Constitution does NOT AUTHORIZE him to take, so add Usurpation – another High Crime, btw – to the list of charges.

    Of course, he’s also committed Fraud and Personation as well as Treason, so just let him try his BS and see what happens to his dumb ass.

  12. female tax payor says

    August 16, 2016 at 3:59 pm

    Exactly, no-one holds a patent on the word and no-one has right to dictate only one color, class, or thing is “correct” to “matter” in life. How Ridiculous can they be? Their mouths are shooting themselves in the foot and making the public laugh at their ridiculous dictatorship stance that purports only ” Black Lives Matter.” Yea they are alienating everyone else in the world extremely fast and much deeper than before they came up with their radical just Black slogan by displaying their radical violent intolerance towards everything and everyone else that does matter to society…Stooping so inanely stupid as to riot over a restaurant saying the ingredient of black olives matters in an Italian recipe…Well the Movement’s propensity to riot at bit of humor and wit …well they exposed themselves and their Dem. fans as society’s enemy… hell bent on rioting at nothing. Don’t have to hack e-mails to get who’s fueling this division & attack on America Unity.

  13. TruChristian says

    August 16, 2016 at 6:04 pm

    Black Olives Matter! Hahahaha! I love it. I think I’ll look up the restaurant on Google and ask them if they would sell me their T-Shirt and hat. BTW, I am NOT white.

  14. Jan says

    August 16, 2016 at 6:27 pm

    Most are using this as an excuse, a free ticket to loot, rob, steal, assault, and vandalize, like the animals they are, and could care less about any so called “Movement”…What’s really sickening is the local governments are allowing it to happen…standing by and watching while these morons burn and destroy businesses, police cruisers and assault people…Bring in the guard and put a STOP to this madness……..NOW!!!!!!!!!!

  15. NotSo Free says

    August 16, 2016 at 7:09 pm

    Just remember this:
    Political correctness is a mental illness.

  16. No-Mo-BO says

    August 16, 2016 at 10:35 pm

    Not legislation, not demanding, not rioting, not looting or burning…NOTHING will ‘stop police shootings of Black residents’ except and until the residents stop giving the police REASONS to shoot them. Dead simple.

  17. youknowwho says

    August 19, 2016 at 3:49 am

    What about Chocolate Labs and Golden Labs? Why don’t they matter as much as Black Labs.
    Oh crap they said LIVES. Never mind. LOL

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