Donald Trump has a flare for a the dramatic and is no stranger to the element of surprise.
Which is exactly what his campaign did with their latest campaign ad targeting Kamala Harris.
In fact, even liberal pundits found Trump’s latest media push so effective, they’re labeling it as “genius.”
The Trump campaign launched a new ad campaign over the weekend focused on how Kamala Harris supports taxpayer-funded sex surgeries for prisoners and illegal aliens.
It’s a stop-in-your-tracks statement, for sure.
But Trump’s team is being praised for the timing of when these new ads are being run — running it during football games and pregame events.
If you haven’t seen it yet, you can watch it below.
Watching Monday Night Football and saw this Trump campaign ad about Kamala Harris’s support for taxpayer funded sex change surgeries for inmates and illegal immigrants (all factual!). Strong ad choice for the football watching demographic pic.twitter.com/clerV6ndM6
— Peter J. Hasson (@peterjhasson) October 1, 2024
It’s a pretty shocking ad, no matter how you look at it. And it’s getting a lot of attention.
Including, from famous pop culture radio host (and Kamala Harris supporter) Charlamagne tha God.
The radio host, television personality and comedian said that Trump’s new ad was going to be brutal for Harris and her campaign.
“That was nuts…I don’t know if it was the backdrop of football, but when you hear the narrator say Kamala supports taxpayer-funded sex changes for prisoners, that one line, I was like, ‘Hell no, I don’t want my taxpayer dollars going to that,'” he said recently on his show when reacting to the ad.
He further added the “ad was effective” and noted how running it during football games made it impossible to ignore.
Charlmagne Tha God on Trump campaign's ad: "When you hear the narrator say Kamala supports taxpayer-funded sex changes for prisoners, that one line I was like, ‘Hell no, I don’t want my taxpayer dollars going to that.’ That ad was effective.” @DailyCaller pic.twitter.com/8zUc0IKN2t
— Jason Cohen 🇺🇸 (@JasonJournoDC) September 30, 2024
Was this ad specifically made to target football watchers — who are predominently men?
Is it kind of like the rationale that commercials for erectile dysfunction medications are also broadcast during sporting events that men usually watch?
Nobody can answer that, but it does seem like a potentially strong target audience to run this particular campaign ad.
David Hookstead, a reporter from the sports media outlet OutKick and host of the podcast American Joyride, recently noted that Pennsylvania, Michigan, Wisconsin, Georgia and North Carolina — all are major swing states that just so happen to also boast a huge football following.
Both collegiately and professionally.
It’s the exact audience Trump needs to win over as much as possible going into election day.