The Republican National Committee’s new second-in-command, Lara Trump, has made it clear that her primary goal is to ensure that her father-in-law, Donald Trump, becomes the 47th president of the United States.
As the daughter-in-law of the former president, Lara Trump has wasted no time in rebranding the RNC in Trump’s image, embracing her own version of his combative politics and bold management style.
Since taking on the role of co-chair in March, Lara Trump has overseen significant changes within the RNC, including the firing of dozens of longtime staffers. She has also been an outspoken defender of the former president, promising “scorched earth” political restructuring if he wins the election.
Lara Trump’s leadership has led to a steep increase in fundraising for the RNC, which is particularly important for Trump’s election bid, as his political fundraising operations have spent tens of millions of dollars on legal fees to defend him in various criminal and civil cases. Supporters argue that Lara Trump is breathing new life into the party, and her charisma and work ethic make her an ideal choice to serve as its champion.
However, critics argue that Lara Trump’s confrontational style and alliances with the activist base could alienate moderate Republicans whose votes will be crucial in November. Some former RNC staffers also worry that the committee is focusing too much on Trump’s race, potentially putting down-ballot candidates in a difficult position.
Lara Trump has brushed off these critiques, stating that the RNC’s restructuring will ensure support for candidates in state and local races. She has also expressed a desire to collaborate with conservative groups led by slightly controversial figures like Scott Presler and Charlie Kirk.
In addition to her newfound alliances, Lara Trump has attracted attention for her bold choice of words, both online and on television. When asked about her tone, she laughed and acknowledged that some of it is “showmanship,” but maintained that she has a “fun time” doing it.
As the RNC continues to evolve under Lara Trump’s leadership, it remains to be seen how her confrontational style and embrace of formerly-fringe groups will impact the party’s chances in the upcoming election. While her supporters see her as a loyal and committed conservative, critics argue that her approach could ultimately backfire and alienate the moderate voters that may be needed to secure victory in November.