In the face of plummeting television ratings and sharp attendance declines, NFL owners are feeling the pinch of the recent conservative boycott.
Monday, at least two owners announced they have had enough.
Dallas owner Jerry Jones said the NFL can’t leave the impression it tolerates players disrespecting the flag and any Cowboys making such displays won’t play.
Jones had his strongest comments so far on the national anthem controversy Sunday night. They started with his response to a question about Vice President Mike Pence leaving the game in Indianapolis after about a dozen San Francisco players knelt during the anthem.
“I know this, we cannot … in the NFL in any way give the implication that we tolerate disrespecting the flag,” said Jones, also the team’s general manager, after a 35-31 loss to Green Bay.
“We know that there is a serious debate in this country about those issues, but there is no question in my mind that the National Football League and the Dallas Cowboys are going to stand up for the flag. So we’re clear.”
Sponsored: Trump and a Russian nation of “superhumans”
In other words: You kneel for the flag, you’re immediately benched — and possibly fired.
“Additionally, Miami Dolphins owner Stephen Ross said he changed his view on how his team should handle the national anthem,” Fox News reported. “Ross said because Trump made standing for the national anthem about ‘patriotism,’ he evolved the way he looks at the protest.”
The Cowboys and Jones knelt arm-in-arm before the anthem when they played at Arizona two weeks ago, a few days after President Donald Trump criticized NFL players for anthem protests. All of them stood during the anthem, though.
Mostly Dallas players have stood on the sideline, many with hands over their hearts, during the anthem since unemployed quarterback Colin Kaepernick started kneeling last season in protest of police treatment of African-Americans.
Kaepernick has since said he’s willing to stand now for a paycheck since going unsigned in the off-season.
LEAKED: Hillary’s “hit list” goes public [sponsored]
Jones said he wasn’t aware of whether any of his players had raised a fist at the end of the anthem before the Green Bay game.
“I don’t know about that,” said Jones, who was inducted into the Pro Football Hall of Fame in August. “But if there’s anything that is disrespectful to the flag, then we will not play. OK? Understand? If we are disrespecting the flag, then we won’t play. Period.”
The 74-year-old Jones said showing respect for the flag and the anthem is more important to him than any potential issues of team unity.
“There is no room here if it comes between looking non-supportive of our players and of each other or creating the impression that you’re disrespecting the flag, we will be non-supportive of each other,” Jones said. “We will not disrespect the flag.”
Sponsored: Prepare yourself for this coming disaster
Jones said a phone conversation with Trump after the display in Arizona included Trump telling him there was a rule on the books.
The NFL has said the game operations manual distributed to teams includes a reference to players standing for the anthem, but that it’s a policy and not a rule. The league has said it doesn’t plan to punish players over anthem protests.
“The league in mind should absolutely take the rules we’ve got on the books and make sure that we do not give the perception that we’re disrespecting the flag,” Jones said.
Should NFL players be fired if they kneel during the national anthem?
Vote here --
The Associated Press contributed to this article