“On the Holmes Front” with Frank Holmes
Joe Rogan is one of the most influential entertainers in America with the world’s number one podcast… and he’s an outspoken conservative.
Democrats know they can’t buy him… right?
In a private meeting, the Democratic Party’s top donors secretly launched a desperate plan to beat conservative talk radio: They want to clone it.
Campaign strategists chalk up liberals’ lost support among young men to the podcaster sphere, which Rogan dominates. The Joe Rogan Experiment averages 11 million listeners for each episode.
Enter the Democracy Alliance, a secretive group of radical left-wing megadonors including George Soros.
At their latest retreat, the far-Left elistists discussed plans to spend “tens of millions” of dollars to create a liberal Joe Rogan.
“It became crystal clear after 2024 that we collectively had relied too much on forms of media that were not reaching people,” said Pamela Shifman, the president of Democracy Alliance. “Too much focus on paid advertisements, too much focus on broadcast television, and that is simply not where the majority of people consume their news.”
They plan to spend tens of millions of dollars to try to put one of their influencers in the same cultural position as Joe Rogan, a Rogan who spouts Democratic rhetoric.
Experts in both political parties said Kamala Harris and Tim Walz lost the 2024 presidential election, and $1 billion of donors’ money, because they were unlikeable and ran much too far to the Left. They don’t think podcast listeners want to hear their failed talking points on Spotify.
“It’s unclear if there’s appetite for a huge cultural center-left, or what that would even look like online,” stated Politico shortly after the 2024 election.
During the 2024 election, the Trump campaign appeared on such podcasters’ platforms as Rogan, Theo Von, Jake and Logan Paul, Adin Ross, and others. Kamala Harris skipped all interviews for most of her first month as the nominee, turned down a Rogan interview, then tried to catch up by going on the lewd Call Her Daddy show.
Instead, the Harris-Walz campaign blew $20 million of donors’ money on celebrity events—critics called them paid endorsements—with the likes of Oprah Winfrey, Beyonce, Lady Gaga, rapper 2 Chainz, and more.
It probably did not hurt their campaign for either one of them to spend less time speaking in an unscripted environment.But the donors are convinced the problem is you, not them.
“That is not why we are losing, because the Democrats are too ‘woke,’” said Shifman. “I live in New York, and I saw the Mamdani campaign use media and tactics that reached people, that spoke to people, that resonated with people.”
The problem is you’re too stupid to understand what you read and need to be censored.
“There’s a lot of mis- and disinformation out there, and that’s what we need to combat,”Shifman told CBS News’ The Takeout this week. “That cannot exist if we want to have a true democracy, where we’re getting the same information and the same facts.”
She said clamping down on your right to think for yourself, and funding left-wing influencers to compete with Joe Rogan, is the Democrat elites’ plan for “2028 and 2032 and well beyond.”
It’s not just the loss of podcasters that has ultra-liberals running scared.
Democracy Alliance President Pamela Shifman says "the media landscape has shifted dramatically" in the past few years, and it is "particularly true for young people."
"What we know is three out of four millennials or Gen Zers get their news from social media," she says.
"It… pic.twitter.com/zOr1J4vAAC
— CBS News (@CBSNews) May 7, 2026
David Weigel of Semafor reported, “The liberal perception that some trusted outlets were kowtowing to Trump (The Washington Post, CBS News) sped up that change.”
Potential recipients of their money seemed thrilled by the idea. “The DA stepping up to the plate is a very good thing for democracy,” said Tara McGowan, founder of the 10-million-member Courier Newsroom.
But it’s not clear why this effort would succeed when so many others have failed. The Democrats have been trying to astroturf a liberal media sensation for years
“The fruitless search for a liberal Joe Rogan has gone on long enough to become its own cliché,” stated a writer at the liberal website Slate last May.
The idea is so old, the Left started out looking for a “liberal Rush Limbaugh,” the talk radio pioneer who died in 2021.
Soros and his ilk launched Air America during the George W. Bush administration, but the liberal radio network barely lasted five years.
They produced talk shows by former New York Governor Mario Cuomo (who died in 2015), Jim Hightower, Ed Schultz (who died in 2018), and other also-rans.
Never heard of them? Neither did anyone else.
They are now pushing Hasan Piker as a possible Rogan-in-waiting. But they have an entire pipeline of left-wing talking heads who are lined up for funding—and The Horn knows many of their names and how much money they have behind them.
People saying Harris should have done Joe Rogan are missing the point. That wouldn’t have helped her.
Liberals need to BUILD THEIR OWN JOE ROGAN. Somebody who can speak to the people he speaks to, without being a guy who wants to kiss ass to billionaires like Elon Musk.
— Elie Mystal (@ElieNYC) November 6, 2024
Two Democratic operatives—Marissa McBride and Christian Tom, who ran digital strategy for the Biden administration—hope to raise $45 million for a company called AND Media, which stands for “Achieve Narrative Dominance.” As of last May, they had pulled in $7 million.
Elitist liberal Jason Berkenfeld, who helped steer donations from a Google CEO, seeks $35 million for “Project Bullhorn” to prop up left-wing commentators on YouTube. (YouTube’s algorithm already does that.)
The liberal Hollywood organization People for the American Way is trying to raise $52 million for Project Echo, led by former Kamala Harris’s 2024 campaign aide Rob Flaherty. Flaherty is also trying to raise unspecified millions of dollars to start Channel Zero, which manages business for leftist influencers.
Of course, buying up media outlets so they will repeat Democratic Party memes is old hat for George Soros.
The Horn News told you in the fall of 2024, with the Biden-Harris administration stumbling toward the exit, the FCC controversially expedited approval for Soros to buy out Audacy, which owned 220 radio stations nationwide. The negotiations still form part of a lawsuit against Soros Fund Management LLC.
In 2022, Soros brokered the sale of 18 Spanish-language radio stations owned by Univision to “former” Democratic political operatives for $60 million.
Years before the Trump administration defunded National Public Radio, the Hungarian-born billionaire gave a $1.8 million “donation” to keep NPR spouting far-Left propaganda.
“Soros has ties to more than 30 mainstream news outlets,” according to the Media Research Center written years ago.
Soros has funded left-wing efforts to censor social media outlets like Facebook, X, and Instagram so they will stop conservatives from sharing “disinformation.”
But none of these efforts have worked—and conservatives couldn’t’ stop chuckling long enough to comment.
Conservative columnist Emily Jashinsky called the idea of creating a rogue Rogan “laughable. It also reveals their utter disinterest in modifying the party’s policy offerings to meet men’s concerns.” But “Democrats would prefer to take a dark money short-cut…They want influence without authenticity.”
Others believe the whole ploy is a money-making scheme. “Good for them, if they can sucker these people into giving them money, it’s just a total grift, that will have no effect,” Alex Bruesewitz, a Republican political strategist who helped Barron Trump come up with President Trump’s 2024 podcast strategy, told The Daily Mail.
Conservatives say Democrats should rein in their crazy messaging instead.
“LOL, they had the liberal Rogan, his name was Joe Rogan, until their psychotic policies alienated him,” said Republican strategist Andrew Surabian. “The Left should stop and ask how they lost Joe Rogan in the first place,” Zach Henry, an online strategist, told The Daily Mail.
When Rogan visited the White House last month to push for wider availability of hallucinogenic drugs for mental treatment, President Trump joked that “Joe is a little bit more liberal” than this administration. “But that’s fine,” Trump added.
Trump: Joe Rogan is a little bit more liberal, but that’s OK 🤣 pic.twitter.com/TCYgysxBRy
— Karli Bonne’ 🇺🇸 (@KarluskaP) April 18, 2026
JOE ROGAN AND ARSENIO HALL DISCUSS BEING POLITICALLY HOMELESS
ARSENIO HALL: “That’s why I say when you deal with Democrat/Republican, you have to attach a year because it’s evolved and changed many times. You’re just being manipulated by these two teams and you have to pick a… https://t.co/4eQNQ85Sgm pic.twitter.com/zMoB4uULOq
— Zach Jones – Secretary of Psyops (@ZachJones1994) April 26, 2026
Rogan has never embraced his role as a Republican standard-bearer, calling himself “politically homeless” and calling for “a logical, centrist government” while interviewing Arsenio Hall.
Rogan, who endorsed Bernie Sanders in 2020, is not the only former Democrat to end up on the Trump Train.
Robert F. Kennedy Jr., Tulsi Gabbard, Russell Brand, Glenn Greenwald, Matt Taibi, and others have all aligned with MAGA instead of obeying orders and regurgitating Democratic Party propaganda.
lol, they had the liberal Rogan, his name was Joe Rogan, until their psychotic policies alienated him.
Secondly, Dems STILL don't get Rogan's appeal. He built an apolitical fanbase over 25 years precisely because people trust he isn't bought and paid for by a political party. pic.twitter.com/q8NRfT7eDJ
— Andrew Surabian (@Surabees) May 20, 2025
Why should they? There’s no real money, audience, or self-respect as a party hack—especially after America has rejected Soros’ agenda so completely.
America is tuning him out, no matter how much he spends.
Joe Rogan spent his life doing something the Democrats have never done: talking to real people.
That’s why he knows what they think, what they want, and what they’re interested in.
The cultural elite Left will keep burning through its money until it realizes it has no real constituency outside Beverly Hills, the Upper East Side, and the D.C. cocktail party circuit.